Marketing leadership for biotech and life sciences companies
Science that is hard to explain, sold to investors, partners and customers who need it simple.
Biotech and life sciences companies have to explain difficult science to three audiences at once: investors, partners and customers. Most sites explain it to none of them, because they are written for the scientists who built it.
I work with founders and leadership to find the one idea the market should attach to your name, then build the brand, the site, the investor materials and the content that carry it. Clear, credible and hard to ignore.
As a Fractional CMO for biotech and life sciences companies, I am often working alongside a founder who is a scientist first. The job is translation without dilution: keep the science true, make the story simple, and decide which audience each page is for. The investor deck, the partner page and the customer page cannot be the same document, and they cannot contradict each other either.
Investors, partners and customers all research before they engage, and a growing share of that research runs through AI assistants. Companies that get named state plainly what they do, for whom and why it matters, on pages an assistant can read. My SliiceXR team builds that structure alongside the brand and the investor materials.
Brand identity, web design and development, content, SEO and AI search visibility, demand generation, campaigns, marketing technology and creative production all sit inside SliiceXR. One strategic relationship with me, and the resources to execute.
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Frequently asked questions
How do we explain our science without losing the reader?
Decide the one idea the market should attach to your name, say it in a sentence, and let the detail live on the pages built for each audience. Keep the science true, make the story simple.
Should the investor deck and the website tell the same story?
The same position, told differently. Investors want the market, the proof and the ask. Partners and customers want the problem and the outcome. They must not contradict each other.
How do biotech companies show up in AI search?
By stating plainly what the company does, for whom and why it matters, on pages an assistant can read. Clear positioning gets a company named; dense science pages do not.
Do you build investor materials?
Yes. I shape the story and my SliiceXR team designs the deck and the collateral to the brand. Every claim in them comes from you.