What an investor pitch deck should include for consumer brands

For consumer health, beauty and lifestyle brands, your deck needs more than features. I shape the story, my creative production team designs it to your brand.

Book a conversation with me (775) 313-8944

You're raising for a consumer health, beauty or lifestyle brand. The deck has forty slides, but investors stop reading after slide six. The story that sets you apart, the belief system customers buy into, is still in your head, not on the page.

Your deck is a product tour, not a position. For consumer brands, investors bet on the brand, not the ingredients. If they can't repeat your one big idea after the first few slides, you've lost them. A deck that lists features and market size but skips the belief system fails because it sounds like every other brand in the category.

The scope depends on how much story shaping you need. If your position is clear in your head, it's about translating that into a tight narrative and a few clean slides. If the thinking isn't done, we start there, which takes more time. No matter the size, the output is a deck that feels like one brand, not a collage of templates.

This week, cut your deck to ten slides. If you can't tell the story in ten, you don't have a story. Then call me. I work with you to shape the narrative, and my team at SliiceXR designs the deck so every slide reflects your brand. The do-not-do: don't hire a generic designer who doesn't understand consumer brands.

You walk into the meeting with a deck that investors remember. Each slide reinforces one idea. The look and voice match your website, your social, your product. You're not just another brand with good ingredients. You're a belief system they can invest in.

What our customers say

★★★★★

"Catherine just delivered a phenomenal product to our organization. She totally redesigned our website, www.hbcunow.org. Her marketing, web design skills and creativity was bar none. Her professionalism and commitment to our product was refreshingly impressive. She delivered high levels of creativity and technical skills. Catherine was also responsible for creating our invitations and post cards for our fundraiser. She is fluent in all the appropriate graphic design software and has shown initiative in learning new skills and expanding her talents outside of traditional print-based media."

Barbara G. Bolton, MBA, Veterans Benefits Administration · LinkedIn recommendation
★★★★★

"Catherine and I worked together for several years planning and executing corporate marketing strategies for enterprise-level companies. Catherine's unique talents present great opportunity for companies desiring to reshape global brands both online and offline. From defining clear, concise objectives and goals to guiding the multiple facets of a marketing campaign from inception to execution, Catherine outlines the pathway with vision of successful outcomes."

Gloria Massey, Real Estate Investments · LinkedIn recommendation
★★★★★

"Ms. Oaks has worked extremely hard to develop an identity for my brand. As an author and business owner, it is extremely hard to build your brand while also establishing an identity with your audience. Ms. Oaks and her team helped me to hone in on my audience and provide me with a detailed analysis (color scheme, brand messaging, etc.) to build my brand and establish myself as a reputable name in my industry. Her keen eye for detail and willingness to go the extra mile has allowed me to focus more on other aspects of my brand and business while also ensuring that my messaging and brand is consistent and headed in the right direction."

Jae Davis, MBA, Author and Experiential Marketing Consultant · LinkedIn recommendation

Other questions about creative production for consumer health, beauty and lifestyle

how to maintain brand consistency across marketing materials

Consistency starts with one position and one voice written down. Then every deck, sheet and video is produced to that standard by the same team.

corporate video production

Make video when there is a story worth telling: the founder, the difference, the proof. Script it from the position, keep it short, and put it where buyers decide.

Ready to talk?

Ask SliiceXR about creative production for consumer health, beauty and lifestyle.

Book a conversation with me (775) 313-8944

Other situations we cover for Consumer Health, Beauty and Lifestyle

Creative Production for other industries